Explore the pros and cons of selling gift certificates, from boosting cash flow to attracting new clients, and discover practical tips for implementation.

Ever felt pampered during a massage? Imagine cozy robes, high-quality products, and a warm atmosphere. Want to elevate your practice? Check out my free guide for 63 ways to create a VIP experience!

Struggling to fill your massage table? Discover how to attract clients, turn leads into bookings, and keep them coming back—because your skills deserve a full schedule!

Explore key factors for massage therapists considering price increases, including specialization, location, competition, and business goals, to set realistic and sustainable service rates.

Here's why it make sense for a service provider (like a massage therapist, coach, personal trainer, esthy, barber, nail tech, hairstylist) to have a subscription or membership model:

What the heck do you email to your clients when you're not "selling"? Check out the "too much fun in the sun" email I sent my clients.

These 4 boundaries can make or break your massage business or wellness practice. Let's talk about physical, emotional, professional, and social boundaries.

Massage therapy is more than a luxury. Let's dive in to the multiple reasons why clients benefit mentally as well as physically from massage and bodywork. (part 2 of 2)

How to combat imposter syndrome as a massage therapist. Let's break it down into a manageable mindset.

"Undress to your level of comfort" may not be the best thing to say to your massage client. Here's why.

How the car wash made me realize that your massage clients may not be taking care of themselves.

When a client tells you why they love your massage therapy and kept coming back for years, you listen. And are happy.

Growing your massage practice with recurring clients is the easier and cheaper than marketing to find new ones. Learn why they're not coming back-and how to fix it.

Let go of the belief that success is a competition and focus on building supportive relationships

While there are a LOT of things I wouldn't do as a massage therapist, here are my top 5.

How to create and enforce your massage practice policies.

Naming your massage practice-where to start (and what not to do).

I teach massage therapists and bodyworkers how to unleash their potential with simple, actionable advice & easy tech.